Flooring Superstore has launched a new line of environmentally friendly rugs and runners made from recycled t-shirts. Now available instore and online, the rugs come in a stylish geometric pattern in four neutral shades – fossil grey, midnight blue, Tuscan sun, and slate grey.
All rugs are available in two sizes – small (100cm wide x 150cm long) and large (160cm wide x 230cm long) – while runners come in a standard size (60cm wide x 180cm long). Large rugs are manufactured from 19 disused t-shirts, small are made from eight recycled t-shirts, and the runners are each made of 5.5 of the clothing items.
As the products are made completely from waste materials, for every square metre sold, Flooring Superstore saves 1.6kg of discarded products entering landfill.
The flat woven rugs and runners are not only eco-friendly, they’re also hard wearing, low shedding and suitable for use with underfloor heating. Plus, the runners and rugs are available in matching styles offering the option to choose a complementary pair.
The fabric waste is collected from the UK, EU and Turkey waste sites and may include other cotton items, such as curtains and pillows.
Chris Barber, chief retail officer at Flooring Superstore, said: “Sustainability is really important to us, so we’re really pleased to be adding this range of rugs and runners that are made from 100% recycled materials. As well as being sustainable, stylish and affordable, these products are a great way to give your home a quick update. Because they’re designed to be durable, they’ll last a long time too.
“The neutral colour palette means the range will add a stylish finishing touch to any home while the striking Aztec design injects a room with the latest trend.
“The addition of sustainable rugs and runners comes as part of a bigger initiative as we look to add more environmentally-friendly products to our portfolio. This includes a range of carpets made with recycled fishing nets, underlay from recycled plastic and recyclable artificial grass.”